Online observations of public relations, marketing, advertising and social media; the occasional frivolity; and The Rundown show notes. Jump in, the water's fine.
Please Note: Everything posted on this blog is my personal opinion and does not necessarily represent the views of my employer or its clients.
The Rundown is going on the road today as I head to Kent State for the hands-on PRSA Akron event “You, Too, Social Media Boot Camp and Leadership Summit” where I’ll be teaching a session on podcasting and, of course, BlogTalkRadio.
Should be a great event, the leadership summit includes former U.S. Congressman Dennis Eckart and NEOhio PR legend David Meeker. Others include Mike Connell, CEO of New Media Communications, whose company provided the Internet strategy to the Bush-Cheney campaigns in 2000 and 2004, and Jenny Camper, president of the public affairs firm Lesic & Camper.
Other highlights include PRSA’s John Elsasser,editor in chief of PR Strategist, who will moderate the panel. Steve Shannon of BurrelleLuce will present on “Copyright Compliance in the Digital Age.â€
Good boy Bill Sledzik at ToughSledding referred to me and some other locals as “big names in social-media,” which is kind. I’m looking forward to meeting Matt Dickman, director of digital marketing, Fleishman-Hillard Cleveland, who’s blog I read, Dino Baskovic, principal with Vincena, an Internet and social-media consulting firm based in Detroit and my little Twitter pal Kait Swanson. I’m also pleased to be meeting up with Sage Lewis, founder of SageRock.com for our annual run-into-each-other-at-some-event meet up.
I’m going to be broadcasting live whenever I can today during the event, so check out The Rundown Live at Kent State to listen in or catch the archives, I won’t be taking calls today, but I’m hoping to get some great interviews.
This week I have Peter “The Flack” Himler on The Rundown. Peter’s an well rounded and extremely experience PR professional and one of the most interesting and knowledgeable bloggers out there. As always, The Rundown is my LIVE Tuesday BlogTalkRadio show featuring an analysis or summary of something by a knowledgeable person - and me. Peter and I will take a look at the broader picture of where traditional and PR 2.0 meet, including what competencies survive, and what new competencies are needed for success. We’ll try to tackle such topics as how stories grow in a fragmenteed media world, and how to thwart a crisis in that fragmented media world. We may also touch on the interesting divide between Silicon Valley and middle America - since I live in there.
Peter is founder and principal of Flatiron Communications LLC, a PR/media consulting firm in New York. He most recently served as Chief Media Officer for Edelman Worldwide, following 11 years with Burson-Marsteller as head of the agency’s U.S. corporate and strategic media team and its worldwide spokesperson.
This week I bring Kami Huyse, PR professional, APR and Blogger at Communication Overtones to the show. As always, The Rundown is my Tuesday LIVE BlogTalkRadio show featuring an analysis or summary of something by a knowledgeable person - and me. This week we analyze why the blogosphere is more volatile than nitroglycerine and as an unpredictable as a rabid dog. Not unrelated, we’ll also be discussing a recent interview she conducted with Pat Philbin over FEMA’s questionable communication practices. This is going to be a fun show, you should join us.
Kami Watson Huyse, APR, principal of My PR Pro, writes about public relations and communications. She has a background in crisis communication and reputation management, executing social media campaigns, conducting focus group research, and media relations.
The Rundown is back! And we’re starting off the new year with a Pop! Jeremy Pepper, PR Blogger at POP! PR Jots and director of communications The Point, gives me The Rundown on the state of public relations. As always, The Rundown is my Tuesday LIVE BlogTalkRadio show featuring an analysis or summary of something by a knowledgeable person - and me. A little bit about Jeremy:
Jeremy Pepper, is director of communications, at The Point, an online community that helps individuals organize efficient group action, leveraging the power of the Web to solve problems and be a catalyst for change. Jeremy is responsible for traditional and social media programs, as well as community outreach and marketing. He has a decade’s worth of experience in high-technology, consumer technology and consumer public relations, and is one of the world’s earliest and well-known PR bloggers and social media strategists. His POP! PR Jots is one of the most popular PR blogs, writing on topics affecting the marketing and public relations industries.
Prior to The Point, Jeremy worked at Weber Shandwick with clients across the board on the development of social media campaigns and strategies; such companies included Cisco, BEA Systems, General Motors, MasterCard International, Verizon Wireless and VeriSign. Prior to joining Weber Shandwick, Jeremy founded POP! Public Relations in Scottsdale, AZ, worked in-house as Public Relations Manager at Ofoto, and at Shandwick International on the Eastman Kodak and Compaq teams. Jeremy’s past public relations campaigns have won the IPRA/United Nations Grand Award for outstanding achievement, the IPRA Golden Award and two Silver Anvil Awards of Excellence.
I’ll be having a live discussion with Jeremy about Jeremy, The Point, and the public relations industry. Don’t miss it or we just might change the world without your input.
Listen to the archive from BlogTalkRadio:
The Rundown airs on many Tuesdays at 1:30pm Eastern. It’s live, so just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes. Also, I am the PR Coordinator for BlogTalkRadio.
This week communication guru, blogger and podcaster Shel Holtz joins me for The Rundown on BlogTalkRadio. As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person - and me. For those of you who read this blog, Shel Holtz needs no introduction. Okay, here’s one anyway:
Shel has spent 30-plus years in organizational communications in Fortune 500 companies, consulting firms, and as an independent consultant since 1996. Shel also provides counsel and guidance on traditional online communication and conventional media.
Shel is the author of five books, including “Public Relations on the Net,” “Corporate Conversations,” “Blogging for Business” and the recently released “How to Do Everything with Podcasting.” He has also written countless articles for magazines and journals. He is in demand as a speaker at conferences and workshops around the world.
He is also very passionate about employee communications and, discouraged by corporate banning of sites on the net, started StopBlocking.org:
Companies everywhere are blocking employee access to the Net, fueled by questionable research and irresponsible pronouncements of self-serving individuals and organizations. This site is designed to serve as a hub information resource for those who believe the benefits of providing access far outweigh the risks.
I’ll be having a live discussion with Shel about this campaign, what he’s trying to do with it and why he thinks we shouldn’t be blanket banning entire sites to our employees.
You are welcome to join the discussion if you can drag yourself away from the latest Facebook movie quiz or zombie attack for 30 minutes. Geez.
The Rundown airs on Tuesdays at 1:30pm Eastern. It’s live, so just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes. Also, I am the PR Coordinator for BlogTalkRadio.
This week social media evangelist, blogger and podcaster Bryan Person joins me for The Rundown on BlogTalkRadio. As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person - and me.
Bryan Person is a blogger at Bryper.com where he shares his thoughts, observations, and opinions about the fascinating new-media and social-media space. He is also the producer of the New Comm Road podcast, a weekly audio show explaining new media and how to integrate it into your company’s communications work. Bryan has helped organize and presented at Podcamp Boston (1 and 2) and is the originator of the Social Media Breakfast.
In this age of online community, Bryan has started to focus his attention on using new media to bring people together face to face. And while that’s great and fun for people who live in swinging social media hot spots like Boston, for the rest of us, we have to continue to enjoy our online relationships. [sigh] No, seriously, I’m happy for Bryan. I think it’s great that he - no I don’t. And I’ll be sure to tell him that on Tuesday. Join me for a live verbal lashing.
The Rundown airs on Tuesdays at 1:30pm Eastern. Because it’s live, your calls are welcome. Whenever I have I guest you’d like to talk to, question or heckle, just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes.
This week I welcome my good friend Erin Caldwell, account executive with Edelman Public Relations’ Online Advocacy group in the Washington, DC office and the founder and managing editor of Forward, an online learning community for students and young professionals in public relations (of which I am contributor and podcast co-producer). So, fire up your favorite southern drawl and join us for this live internet broadcast.
As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person - and me.
During her time at Edelman, Erin has worked on a variety of accounts. Erin worked with New Communications, LLC, and the Society of New Communications Research, both based in Palo Alto, CA, and helped produce the New Communications Forum in March of 2006.Through this, she acquired experience in dealing with new media, specifically tracking and analyzing online conversations. We’re going to talk about those very online conversations, blogger relations and, of course, Forward.
The Rundown airs on Tuesdays at 1:30pm Eastern. Because it’s live, your calls are welcome. Whenever I have I guest you’d like to talk to, question or heckle, just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes.
Kevin “The Doog” Dugan and Richard Laermer hop on to give me down low of media relations and the Bad Pitch Blog on The Rundown. As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person - and me - hosted on BlogTalkRadio.
We’ll be discussing media relations in both tradition and new mediums, the bad pitches that arise, the breaking point for journalists and the good PR pros left holding the broken pieces of our industry.
And we’ll be doing it without so much hyperbole, I hope. I’ve painstakingly researched my guests by clipping bios from other sites. They are:
Kevin Dugan, director of marketing communications for FRCH Design Worldwide. Prior to this, he spent eight years with HSR Business to Business—a full-service marketing communications agency. The last 15 years have found Kevin Dugan managing public relations efforts everywhere from the factory floor to the boardroom for some of the biggest business to business brands. Hooked on the internet since 1995 (wth?), Dugan created Strategic Public Relations in July of 2002 and Fast Company magazine selected him to post at their blog, FC Now in 2004 and 2005. An accredited professional through PRSA, Kevin’s work helped earn Silver and Bronze Anvil awards from PRSA and an award from PR Week.
Richard Laermer, an expert in marketing and media - so he says – and a former magazine and newspaper journalist. Author of Full Frontal PR, trendSpotting, and four other nonfiction collectibles. He’s CEO, RLM pr, an agency that practices gospel of Punk, has consulted for Fujifilm, Barnes & Noble, Consumer Reports, Time Inc., Discovery Health Channel, plus lots of grateful people, co-hosted critically-acclaimed, ratings-challenged TLC program Taking Care of Business. Hobbies include: rewriting his bio and judging a book by its covers.
The Rundown airs on Tuesdays at 1:30pm Eastern. Because it’s live, your calls are welcome. Call in live at (646) 716-8329 or send me your text or audio comments before the show and I’ll play them. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed or at iTunes.
This week Katie Paine will join me on The Rundown for a special Election Day episode over at BlogTalkRadio. As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person - and me.
Katie and I will be discussing PR’s role in a world where politics meets web. Katie has been working on an analysis of the YouTube debates and will share her thoughts, insights and analysis.
About KD Paine:
She’s a serial entrepreneur specializing in measuring the effectiveness of marketing programs. People in the PR blogosphere know her as the Measurement Guru where she blogs at KDPaine’s PR Measurement Blog and The Measurement Standard Blog, a blog for comments and questions about articles in The Measurement Standard, the international newsletter of public relations measurement and research published by KDPaine & Partners. A former journalist, Katie entered Silicon Valley when it was just know as “a valley.” After 7 years on the corporate side, she launched The Delahaye Group.
Katie is working on an analysis of politics on the web, specifically how the YouTube debates are effecting the election.
We’ll be chatting about communication on the web and how’s it’s affecting politics. We will NOT be talking about politics, so leave your crazy opinions and political leanings at home. If I ask you howz it hangin’ you say “straight down the middle.” Got it?
The Rundown airs on Tuesdays at 1:30pm Eastern. Because it’s live, your calls are welcome. Whenever I have I guest you’d like to talk to or question, just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll play them. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed or at iTunes.
See the Updated Data on Katie’s YouTube analysis as predictor of election results:
www.diydashboard.com
user name: guest
password: kdpaine
In the Dashboard area, select YouTube, then click on any of the charts listed, and you can click on any of the bars to get the data behind them
As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person - and me.
As principal, Defren leads client services and business development efforts for SHIFT. More importantly he and his team have been instrumental in bringing the Social Media Release to life. I have some questions of my own about that, about what prompted him to get involved in the whole movement and what it means to public relations and journalism. I also plan on asking him what it’s like to bop from Boston to San Fransisco like a tennis ball. Don’t miss this exciting Halloween edition.
The Rundown airs on Tuesdays at 1:30pm Eastern. Because it’s live, your calls are welcome. Whenever I have I guest you’d like to talk to, question or heckle, just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes.
The Rundown is going on the road today as I head to Kent State for the hands-on PRSA Akron event “You, Too, Social Media Boot Camp and Leadership Summit” where I’ll be teaching a session on podcasting and, of course, BlogTalkRadio.
